Our Process

At Flying Saints, we create websites that drive conversions, elevate your brand, and deliver measurable results. Our 4D Design Process -Discover, Define, Design, and Development - ensures your website is optimized for success at every step.

Let’s discover your brand’s true potential

A Proven Process for Success

Trust is built through consistency. Our 4-step process allows our expert team to deliver high-quality websites based on ease, simplicity, and clearly defined milestones.

Discovery

"Creative Clarity: Unearthing Your Brand’s True Essence"
The Discover phase is about fully understanding your brand, market, and audience. Through strategic discovery, we identify your brand’s values and how to communicate them effectively on your website.

01

What We Do

    Brand Discovery Sessions

    Uncover your brand’s core mission, unique selling points, and values, allowing us to strategically shape your website around these essentials.

    What's Covered
    • Brand Analysis
    • Audience Persona
    • Competitor Insights
    Client Questionnaire

    We gather business insights to understand your long-term goals and objectives, ensuring the website aligns with your vision and business strategy.

    What's Covered
    • Market Positioning
    • Business Insights
    Market Research & Competitor Insights

    Study the competitive landscape, identifying gaps and opportunities that can differentiate your brand, leading to a more effective website design.

    What's Covered
    • Competitor Analysis
    • Market Trends
    Audience Persona Development

    Create detailed personas based on your target audience to guide content, design, and messaging decisions. This ensures the website resonates with visitors.

    What's Covered
    • Audience Persona
    • Messaging Alignment

    Define

    "Strategic Foundation: Mapping Your Website’s Purpose"
    In the Define phase, we strategically plan your website layout, structure, and messaging based on insights gathered during Discovery. We align on goals and set a roadmap for design and content.

    02

    What We Do

      Creative Clarity Call

      We align your vision with the goals for the website, discussing tone, message, and user experience, ensuring everything works toward conversion and engagement.

      What's Covered
      • Messaging Alignment
      • Site Layout Planning
      Strategic Site Structure

      Plan the layout, focusing on key pages, CTAs, and user flow to ensure an intuitive journey from landing on the page to completing the purchase.

      What's Covered
      • User Flow
      • Content Hierarchy
      Content Strategy

      Map out content that highlights authority, tells your story, and inspires trust.

      What's Covered
      • Storytelling
      • Authority Content
      Brand Messaging Framework

      Establish the core messaging strategy that drives customer action, including calls to action, value propositions, and brand voice.

      What's Covered
      • Clear Messaging
      • Action-Oriented Content

      DESIGN

      "Digital Artistry: Bringing Your E-commerce Brand to Life"
      The Design phase is the heart of the project. Here, we create an engaging, user-friendly, and conversion-optimized design that represents your brand and drives action. We focus on mobile-first design and apply conversion strategies.

      03

      What We Do

        Copywriting & Content

        Write compelling, conversion-driven content that speaks directly to your audience’s needs.

        What's Covered
        • SEO Content
        • Persuasive Messaging
        Wireframing & Layout

        Map structure of each page, focusing on flow, clarity, and conversion placement.

        What's Covered
        • Wireframes
        • User Flow
        Homepage Design

        Design a strong homepage that communicates your story and encourages lead generation.

        What's Covered
        • Hero Section
        • Clear CTA
        Portfolio / Case Studies Pages

        Showcase your expertise with client stories, projects, or media mentions to strengthen credibility.

        What's Covered
        • Case Studies
        • Testimonials
        Framework Integration  (PSB & 4-Phase)

        Use frameworks to structure pages around Problem-Solution-Benefit or Awareness-Consideration-Purchase flow.

        What's Covered
        • PSB Framework
        • 4-Phase Flow
        Visual Branding & Photography Guidance

        Design with authentic visuals, guided photoshoots, and consistent branding elements.

        What's Covered
        • Visual Identity
        • Brand Imagery
        Unlimited Revisions

        Collaborate with clients to refine design and ensure everything is tailored to your expectations. Make adjustments based on feedback until satisfaction is achieved.

        What's Covered
        • Client Collaboration
        • Design Refinement

        DEVELOPMENT

        "Digital Artistry: Bringing Your E-commerce Brand to Life"
        The Design phase is the heart of the project. Here, we create an engaging, user-friendly, and conversion-optimized design that represents your brand and drives action. We focus on mobile-first design and apply conversion strategies.

        04

        What We Do

          Custom Development

          Develop the website from the ground up, ensuring flexibility and scalability for future growth.

          What's Covered
          • Scalable Development
          • Custom Features
          Responsive Design

          Ensure the website is mobile-first and fully optimized for desktop, tablet, and mobile views.

          What's Covered
          • Mobile Optimization
          • User Experience
          Form & Booking Integrations

          Integrate consultation booking systems, forms, and CRM tools for seamless scheduling.

          What's Covered
          • Booking Forms
          • CRM Setup
          Performance Optimization

          Optimize speed and functionality to enhance user experience and reduce bounce rates.

          What's Covered
          • Speed Enhancements
          • Load Time Optimization
          On-Site SEO Optimization

          Ensure the site is SEO-friendly, using best practices to improve search engine rankings.

          What's Covered
          • Meta Tags
          • Content Optimization
          Quality Testing

          Conduct extensive testing to ensure the site is bug-free, responsive, and secure.

          What's Covered
          • Cross-Browser Testing
          • Bug Fixes
          Launch

          Launch the website, monitor its performance, and ensure smooth operation.

          What's Covered
          • Go Live
          • Post-Launch Monitoring

          IMPORTING OF RELEVANT CONTENT

          Have blog content and valuable resources from your previous website? No problem! Our Creative Coders got you covered. We will import all relevant content to your new WordPress site easily and effortlessly.